Many green industry professionals that we work with have never attended a national lawn and landscape convention. Or, if they have, it’s been years since they last attended. If you’re not going, you don’t know what you’re missing. How do we know? Because once you go, you can’t wait to return.

Take, for example, Harvester Ed’s recent encounter with a former client he hadn’t seen in nearly 20 years — Brad Jorden, owner of Absolute Landscaping in Atlanta, GA. During the conversation, Brad shared insights about how his business performed last year, his outlook for 2025, and his thoughts on attending the EQUIP Convention.

Brad emphasized that conventions like EQUIP are game-changers. They offer an opportunity to explore cutting-edge equipment, gain valuable insights from industry leaders, and network with peers. For him, attending this convention wasn’t just informative; it was inspiring and motivating.

If we want to Harvest Our Potential, conventions are essential. They help us stay current with industry trends, learn about new tools and technologies, and connect with like-minded professionals. That’s what it’s all about — growth, innovation,
and opportunity.

So, don’t miss out. Plan now and invest in your business’s future by attending a state, regional or national lawn and landscape convention this year!