So, You Think You’re Too Busy to Attend Trade Shows?
When Harvester Ed was building his business in Connecticut he never considered attending a trade show. The idea simply didn’t fit into his busy schedule. And truthfully, he didn’t know what he was missing. After he stumbled upon a trade journal article that piqued his curiosity, he attended his first trade show which quickly
became a company tradition.
When questioned about why he hadn’t attended a trade show earlier, Ed candidly admitted that he had once considered himself “too busy’ and didn’t trust his people enough to leave his company. If you have never gone to a trade show do you feel the same way?
In this week’s video, Harvester Ed shares a conversation with two Ohio-based landscapers, Steve and Jeff Rak, during their visit to the EQUIP Expo in Louisville, KY. The question to them was straightforward, “What motivated you to attend the Expo?” We think you’ll enjoy their responses.
The Harvesters are passionate advocates of the transformative power of trade conventions, and we firmly believe that events like these are essential if you are truly going to Harvest Your Potential.
So, as we look ahead into 2024 consider marking your calendar right now for both your state and national conventions and plan on attending. The Harvesters look forward to seeing you there.